The idea: Sometimes annoying people will bother you. In the night, in the daytime, when you are alone or even in public venues. When these people are really annoying, and you don't want them in your neighborhood anymore, it's hard to get rid of them. Especially when you are not physically the strongest person in the world, while you oppressor might be. So to get rid of unwanted annoying people, we need an alternative way to scare them away.
The result: So while drinking a few beers in the pub we came up with a new concept for scaring people away who you can not physically conquer. The solution: to scare away a scary person: BE EVEN SCARIER. Turn around the situation, so the oppressor will want to get away as far as possible. These ideas, processed into different situations and contexts, I illustrated and put in a tiny booklet.